Color Psychology for Your Business Website
Different colors evoke different emotions. Take a look at the examples below:
Blue
Trust, stability, professionalism
finance, tech, healthcare
Green
Growth, health, balance
wellness, eco-friendly, finance
Red
Energy, excitement, urgency
food, retail, entertainment
Yellow
Optimism, friendliness, attention
marketing, kids’ products, creative industries
Orange
Fun, enthusiasm, affordability
startups, retail, promotions
Purple
Luxury, creativity, imagination
beauty, high-end services, education
Black
Elegance, sophistication
fashion, luxury, high-end products
White
Simplicity, cleanliness, openness
minimalist design, modern brands
💡 Tip: Use 2–3 colors consistently across your website for a cohesive and professional look.
Want help picking the perfect colors for your business website? Website Zeros can create your professional website with a custom color scheme for free!
Blue
Trust, stability, professionalism
finance, tech, healthcare
Green
Growth, health, balance
wellness, eco-friendly, finance
Red
Energy, excitement, urgency
food, retail, entertainment
Yellow
Optimism, friendliness, attention
marketing, kids’ products, creative industries
Orange
Fun, enthusiasm, affordability
startups, retail, promotions
Purple
Luxury, creativity, imagination
beauty, high-end services, education
Black
Elegance, sophistication
fashion, luxury, high-end products
White
Simplicity, cleanliness, openness
minimalist design, modern brands
💡 Tip: Use 2–3 colors consistently across your website for a cohesive and professional look.
Want help picking the perfect colors for your business website? Website Zeros can create your professional website with a custom color scheme for free!